Algeria: Peugeot 508 named “Car of the Year 2012”
On the 11th March 2012, the Peugeot 508 won “Car of the Year 2012” in Algeria, a prize presented by the Algerian Motoring Journalists##Q## Association (CJAA), at a ceremony held in a large hotel in Algers.
The panel of judges, composed of 19 professional journalists, had to judge the new models available on the Algerian market during 2011 based on various criteria (style, quality, price, consumption, dynamic handling, comfort, safety etc.).
The 508 won the award, beating the Ford Focus, the Citroën C4, the KIA Sportage and the Nissan Micra. Launched in Algeria in May 2011, the 508 quickly won over the Algerian public, and in just a few months rose to 2nd place in the M2 segment.
After winning the titles of “Car of the Year 2012” in Spain and Portugal, this new accolade confirms the renowned qualities of Peugeot##Q##s large saloon. It is worth remembering that the Algerian car market has been experiencing strong growth since last year (301,400 vehicles sold in 2011, up 32% on 2010).
At the end of 2011, Peugeot ranked in 3rd place, with 11.1% of market share and achieving record sales: 33,336 vehicles sold (up 46% on 2010).
