Kia Motors America (KMA) reported best-ever August sales of 52,025 units
Kia Motors America is the marketing and distribution arm of Kia Motors Corporation based in Seoul, South Korea. KMA offers a complete line of vehicles through more than 765 dealers throughout the United States and serves as the “Official Automotive Partner” of the NBA and LPGA.
In 2012, KMA recorded its best-ever annual sales total and gained U.S. market share for the 18th consecutive year. Kia is poised to continue its momentum and will continue to build the brand through design innovation, quality, value, advanced safety features and new technologies.
Kia Motors America is one of only three auto brands to increase U.S. sales in each of the past four years, and in 2012 the company surpassed the 500,000 unit mark for the first time. With a full line of fun-to-drive cars and CUVs, Kia is advancing value to new levels of sophistication by combining European-influenced styling – under the guidance of chief design officer Peter Schreyer – with cutting-edge technologies, premium amenities, affordable pricing and the lowest cost of ownership in the industry.
Kia recently joined the exclusive ranks of Interbrand’s “Top 100 Best Global Brands,” and is poised to continue its momentum with seven all-new or significantly redesigned vehicles scheduled to arrive in showrooms in 2013.
Kia Motors America (KMA) reported best-ever August sales of 52,025 units, a 4-percent increase over the same period in 2012. Sales of the all-new 2014 Cadenza continue to climb, exceeding the 1,500 unit mark for the second month in a row, while the U.S.-built* Optima logged its 21st straight month as Kia’s top seller with 15,199 units sold. August also marked the debut of the “Totally Transformed” marketing campaign for the all-new 2014 Soul, which will soon be arriving in showrooms.
Over the past decade Kia Motors has invested more than $1.4 billion in the U.S., including the company’s first U.S. assembly plant in West Point, Georgia – Kia Motors Manufacturing Georgia – which is responsible for the creation of more than 14,000 plant and supplier jobs.
The success of the U.S.-built* Optima and Sorento in two of the industry’s largest segments has fueled Kia’s rapid growth and is complemented by Kia’s comprehensive lineup which includes the Cadenza flagship sedan, Soul urban passenger vehicle, Sportage compact CUV, Optima Hybrid, the Forte sedan, Forte5, and Forte Koup compacts, Rio and Rio 5-door sub-compacts and the Sedona minivan.
| MONTH OF AUGUST | YEAR-TO-DATE | |||
| Model | 2013 | 2012 | 2013 | 2012 |
| Rio | 3,862 | 3,602 | 30,543 | 29,644 |
| Forte | 6,469 | 7,300 | 48,097 | 54,316 |
| Optima | 15,199 | 13,949 | 112,409 | 100,424 |
| Cadenza | 1,677 | n/a | 4,832 | n/a |
| Sportage | 3,140 | 3,097 | 21,037 | 27,285 |
| Sorento | 10,568 | 10,529 | 73,531 | 78,098 |
| Sedona | 1,093 | 1,360 | 4,723 | 13,153 |
| Soul | 10,017 | 10,191 | 83,208 | 83,889 |
| Total | 52,025 | 50,028 | 378,380 | 386,809 |
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