2022-H1 Sales Results: Dacia continues its growth as the brands shores up its podium position for European private car sales

  • With 277,885 registered vehicles by the end of June 2022, Dacia’s sales increased by 5.9% compared to the first half of 2021 in a market marred by supply crises.
  • This result is driven by the success of the bestselling models, Sandero (112,000 units, +1.8% vs. H1 2021) and Duster (99,000 units, +5.5% vs. H1 2021) and the two new models, Spring (20,000 units) and Jogger (21,700 units).
    This makes Dacia the only European brand among the 20 largest brands in the European PC and LCV market to experience growth.
  • In Europe, Dacia shores up its 3rd place in terms of retail vehicle sales.
    Sandero has remained the best-selling model for retail buyers in Europe every year since 2017, while Duster solidifies its position as the best-selling retail SUV in Europe since 2018.
    This performance is based on conquest and loyalty rates at the best market level (76% of Dacia buyers previously owned a different brand of vehicle, and 64% of Dacia owners stay with Dacia at renewal time)¹.
  • The success of the new models is confirmed with more orders than car registrations.
    Dacia Spring, the 100% electric city car, continues to make electric mobility accessible to all with an average of more than 5,000 orders per month for the first half of the year.
    The All-New Dacia Jogger, the 5- and 7-seater family vehicle, saw an order intake of more than 50,000 for the first 6 months of 2022.
  • The new brand identity across all models was announced on June 15th, with orders starting on June 16th and the first vehicles reaching dealerships during the final quarter of 2022.

INCREASING VOLUMES AND MARKET SHARES

Up 5.9% on the previous year, Dacia’s volumes reached 277,885 units in 2022 in a market heavily marred by the pandemic and electronic components crises. Within the scope of its distribution coverage, Dacia increased its market share by 0.8 points to 3.9% despite a market drop of 14.6%.

Dacia’s growth can be explained in particular by the success of its new range. In the first half of 2022, Dacia shored up its position as the 3rd best-selling brand in the European passenger car market with retail customers.

To be specific, Dacia is on the podium for retail passenger car sales in France (2nd), Romania (1st), Italy (3rd), Portugal (1st), Poland (3rd), Croatia (3rd), Czech Rep. (3rd), and Hungary (3rd). It is close to taking out a podium position in Spain (4th) and Belgium (4th). Compared to the first half of 2021, the brand gained 4 places in Germany (9th), boasting the 2nd best growth in the local retail passenger car market.
Outside Europe, Dacia maintains its leadership in Morocco.

The combined orders of Dacia Spring and petrol-LPG Bi-fuel models (ECO-G, up to 10% less CO2 emissions) account for nearly half of all orders (48% of Dacia orders placed outside excluding Morocco). The mix increased by 7 points compared to the first half of 2021.

 

The growth of Dacia’s sales despite a steeply declining market confirms the relevance of its positioning built on the best value for money on the market.

Electric and LPG ECO-G versions accounted for almost half of all orders in the first half of 2022, reflecting Dacia’s push to advocate for a smarter way of consuming automobiles.

Xavier Martinet, SVP, Dacia, Marketing, Sales & Operations

A STRONG RANGE BUILT ON FOUR PILLARS

  • Spring: on the podium for all-electric retail passenger cars in Europe²
  • Sandero: the most-sold retail passenger car in Europe since 2017
  • Duster: the most sold retail SUV in Europe since 2018
  • Jogger: the most affordable 7-seater family car on the market, most often ordered with the highest trim level (64%)

Source: Dacia & Renault Europe

(Visited 27 times, 1 visits today)



Browse our latest car database to discover more cars                    


Articles from the main page



Browse the latest new cars


Discover the latest new cars

33,16,0,100,2
600,500,60,0,0,5000,250,0
90,300,0,50,12,25,60,2,70,12,1,30,2,0,1,0
The world’s most popular roadster, the Mazda MX-5, has a whole new look. After 25 years and over 947,00 sales worldwide, the new fourth-generation 2014 Mazda MX-5 (known as the Mazda Miata in the US) has finally been revealed. The MX-5 is one of Mazda’s most iconic models
All-new Mazda MX-5 Roaster
The centrepiece of the Mercedes-AMG GT, the new 4.0-litre V8 biturbo, responds instantly with extreme power right from low revs and delivers outstanding performance.
The new Mercedes-AMG GT
The Alfa Romeo has become synonymous with style. Many people crave the look of an Alfa. However, this car is not a one trick pony. It performs as well as it looks. For many, they feel that they have to compromise style over speed. With an Alfa, this is simply not the case.
The Classic Alfa Romeo Montreal: Is it Worth the Hype?


Sport car of the month


Discover All-new Jaguar F-Type Coupe & R



ENTERTAINMENT

All-new Jaguar F-Type Coupe & R



5-liter supercharged V8 engine and will reach 60 mph in 4.0 seconds, and a top speed of 186 mph (electronically limited)2. The F-TYPE S Coupe and F-TYPE Coupe are powered by 3-liter supercharged V6 engines in 380hp and 340hp forms respectively, giving 0-60 mph in 4.8/5.1 seconds and top speeds of 171/161 mph2.

The F-TYPE Coupe visual message is defined by three key ‘heart lines’, that visual message beginning with the formidable grille. It is from the twin ‘shark gill’ openings that sit either side of the grille that the essential first heart line – which mirrors the design of the F-TYPE Convertible – flows and begins to take shape. Running up through the headlamp, and accentuated by the LED ‘J blade’ signature running lamps, the line then arcs up over the front wheel arch before dropping elegantly as it runs through the door, washing out into the muscular rear haunch.

The second heart line begins at the rear edge of the door, swelling outwards and upwards to create a visually strong wheel arch, emphasizing the car’s rear-wheel drive layout, before dropping vertically through the tail lamp ...





Auto Mechanic Advice


Advice from experienced mechanics from several fields!






Auto Speed Market is a car blog with the latest automotive, F1 and car news. Auto Speed Market is trying to provide extra
information to car enthusiasts, will be presenting new cars and concepts, prices and statistics of the automotive world.
Auto Speed Market also offer tips for buying a new car or second hand vehicle.


To reach us, please complete the form contact us.