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See the new models and concept cars shown off at the 2014 Paris Motor Show
The Paris Motor Show 2014 kicked off on 2 October, and within hours we had floods of news, pictures and information direct from the show. We were expecting countless new car debuts, and a first look at some of 2015’s hottest cars – and we weren’t disappointed, as the wraps came off everything from the Jaguar XE and Mercedes AMG GT, to the new Volvo XC90 and facelifted Honda CR-V.
See the new models and concept cars shown off at the 2014 Paris Motor Show via the following photo gallery
Subaru WRX STI vs The Drones
The new-generation 2015 Subaru WRX STI is engineered to perform. In this brand new course concept, power, precision and agility are put to the test as the WRX STI navigates through an autocross track made entirely of moving drone quadcopters.
It’s pure performance, pushed to the limit …
The Audi A7 Sportback
Measuring 4.97 meters (16.31 ft) in length, the five-door model is an Audi in top form. Its low, dynamically drawn roof line and flowing rear lend it the character of a coupe. Every detail of the elegant interior documents the care with which Audi builds cars. High-quality materials spoil the senses.
The front seats are optionally available with ventilation and massage functions. The MMI operating system comes standard; among the optional equipment is a head-up display.
Audi offers the A7 Sportback with a choice of six powerful and cultivated V6 engines: two gasoline and four TDI units. They develop between 150 kW (204 hp) and 230 kW (313 hp) and are impressively efficient.
– 2.8 FSI and 2.8 FSI quattro with 150 kW (204 hp)
– 3.0 TFSI quattro with 228 kW (310 hp)
– 3.0 TDI and 3.0 TDI quattro with 150 kW (204 hp)
– 3.0 TDI quattro with 180 kW (245 hp)
– 3.0 TDI clean diesel quattro with 180 kW (245 hp)
– 3.0 TDI quattro with 230 kW (313 hp)
The standard automatic transmissions also play a role in the efficiency of the A7 Sportback. The user-friendly multitronic for the 2.8 FSI and 3.0 TDI with 150 kW (204 hp) delivers the engine power to the front wheels. The sporty seven-speed S tronic delivers the power to all four wheels. The 3.0 TDI quattro with 230 kW (313 hp) is equipped with an eight-speed tiptronic.
The quattro permanent all-wheel drive system features torque vectoring for superior traction, stability and dynamics. It can be complemented with the optional sport differential for the rear axle.
The Audi pre sense safety system can reduce the severity of accidents and their consequences in many cases. Audi active lane assist helps the driver to keep the A7 Sportback firmly on course, and the park assist system relieves the driver of the chore of steering when parking.
The night vision assistant with highlighting of detected persons reduces the stress of driving in the dark. Audi side assist and speed limit detection round out the list.
Lexus RC – Introducing the all-new coupe from Lexus
V8 engine in the all-new 2015 RC F performance coupe at the North American International Auto Show in Detroit. The F performance model, based on the RC coupe, gets its powerful roar from more than 450 horsepower and more than 383 lb.-ft. torque.
The RC F has an all-new 5.0-liter 32-valve V8 engine that will provide increased maximum power at higher engine rpm than previously possible. For the first time in a Lexus performance engine, the RC F uses the Atkinson cycle at cruising speeds for enhanced fuel economy and then switches to the Otto cycle at higher rpm to develop impressive performance levels.
Driver engagement has been made possible by purpose designed sound and power delivery. Auniquely tuned eight-speed Sports Direct Shift (SPDS) transmission improves linear throttle response. It helps the driver control the torque and power precisely as it is applied.
The newly calibrated VDIM adds a vertical G-sensor to provide greater vehicle stability.
See more information about Lexus RC.
New Fiat 500L Global Advertising Campaign “Mirage”
FIAT Brand North America will launch a new global advertising campaign featuring entertainment powerhouse Sean “Diddy” Combs this week entitled “Mirage.” The advertising campaign, which debuts across television beginning on Thursday, February 13, introduces the new Fiat 500L tagline, “Unbelievably Big.”
In the new commercial, two guys, lost and desperate in the desert, witness two Fiat 500Ls pass by, one with “Diddy” inside, who calls out to them, but they dismiss him as a mirage.
The pair ultimately stumbles upon a desert oasis where an unbelievable party hosted by REVOLT is in full gear. “Diddy” greets them and encouragingly says, “Welcome to the soiree.” However, the pair rejects his invitation to the party, attributing the whole thing again as a mirage, after pointing specifically to the Fiat 500L, believing that “FIAT doesn’t make a four-door car.”
The commercial challenges the notion that the FIAT brand only makes small cars. Further highlighted by the tagline “Unbelievably Big,” the Fiat 500L expands the FIAT showroom, offering the consumer with additional choices that best meets their needs.
Source Fiat, please read more.